EducationalQualification: Graduate/Post Graduate Desired Competencies: Market Execution,Business Development, Channel Partner Management, Selling and Negotiation.
KeyResponsibilities: Ensure Achievement Of Secondary Sales Targets
- SettingObjectives For AW
- BreakingObjectives For AWSM (Beat-Wise)
- EnsureCommunication Of Objectives To AW
- PeriodicTracking Of Objectives
AW Management
- Align,Support & Motivate AW To Meet Business Objectives
- EnsureAdequate Infrastructure & Systems
- Actas a Commercial Interface Between AW & BIL
Coach, Manage &Evaluate AWSM Performance
- CoachAWSM On BIL Best Practices & WOW
- TrainAWSM On Sales Call Process
- EvaluateTheir Performance Periodically
- ProvideOn The Job Support / Guidance For Addressing Territory Specific Issues
Ensure AdequateService Level In Market & Build Business In Existing & New Outlets
- EnsureAdequate Servicing At Dealer Points
- MaintainRelations With Existing Dealers
- IncreaseThe Depth And Width Per Dealer
- ProspectNew Outlets
- PerformActivations As Per Decided By ASM
Execute VisibilityImplementation & Merchandizing
- EnsureAdherence To Plan-O-Gram
- EnsureExecution Of Primary & Secondary Merchandizing
- EnsureExecution Of Visibility Implementation
Implement Launch OfNew Consumer Promos / Trade Schemes & New Products
- OperationalizeNew Product Through Communication & Sampling
- EffectivelyCommunicate Schemes To AWSM To Ensure Right Sell-In At The Dealer Point
- Track& Review Performance Of New Products / Schemes
Market Intelligence
- Collect& Report Required Market Information On Competitor Activities LikePromotions (Trade & Consumer), Service Day, Off-Take, Prices, New Launches,Visibility etc
Maintain Records& Systems
- PJPData
- MISReporting
- EnsureHub Of UDAAN
Represent BritanniaFor Consumer Complaints
- VisitConsumer to Address & Sort Quality Complaints.
- InformQuality About Status Of Complaint