Job Title: Brand Executive – Pukka (Brand Building) Work Location: Mumbai, India Function/BU: Nutrition, Marketing Role Description
- Lead all social-first demand generation efforts, with a strong focus on building and scaling community engagement models
- Drive end-to-end ownership of Others’ Say – including ideation, execution, and performance optimization – to boost conversions and search impact
- Build and execute a performance-focused content strategy that drives measurable impact across all consumer touchpoints
- Operational excellence to ensure availability across channels by analysing supply gaps and finding timely solutions.
- Responsible for leading high-impact collaborations/activations
- Collaborate closely with creative, media, and influencer agencies to unlock innovative ideas and platforms to fuel brand growth
Key Skills
- 2+ years of experience in D2C end-to-end marketing /media/creative agency/influencer agency
- Prior experience with social-first DG, content, or influencer marketing
- Capacity for insight, analytics & performance management.